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Football | Thursday, October 27, 2022 1:08 PM (Revised at: Friday, October 28, 2022 7:14 AM)

History Says.....Stay Away From the Front of the Market at the World Cup

History Says.....Stay Away From the Front of the Market at the World Cup
diebilderwelt / Alamy Stock Photo

Has it been profitable to bet against World Cup tournament favourites? How have the nations at the front of the outright winner betting market performed?

In this article:

In this analysis I will be looking at the performance of nations at the front of World Cup outright betting. By ‘front of the market’ I am talking about nations entering the World Cup at odds shorter than 10.0. I will be looking at how these nations performed in both the 1X2 and Asian handicap markets before looking at how tournament favourites performed in the same markets.

Betting results have been determined by betting at even stakes, i.e betting a single unit on each possible outcome in a given betting market. I have used average odds adjusted to standard bookmaker commission of 4.5% with odds provided from my own archives with gaps filled by data from BetExplorer.

I will then close the article by looking through the history of World Cup winner odds from 2002 through the 2018 tournament.


Betting Against the Front of the Market

Let’s jump straight into it. First let’s take a look at how nations at the front of the market have performed at World Cups.

Across the last five World Cups (since 2002), there have been 16 nations that have entered a World Cup campaign at shorter than odds of 10.0. These are:

Table 1: Nations starting a World Cup at odds shorter than 10.0 since 2002

World Cup Nation Odds
2002 Argentina 6.0
2002 Italy 8.0
2002 France 9.0
2006 Brazil 4.0
2010 Spain 5.50
2010 Brazil 6.0
2010 England 7.80
2010 Argentina 8.30
2014 Brazil 4.90
2014 Argentina 6.40
2014 Germany 7.40
2014 Spain 9.30
2018 Germany 6.40
2018 Brazil 7.0
2018 France 7.80
2018 Spain 9.30

So how have teams at the front of the market performed against teams at odds 10.0 or longer since 2002?

Table 2: Performance of nations starting a World Cup at odds shorter than 10.0 since 2002 in the 1X2 Market.

Matches Won Draw Lost Won P/L Draw P/L Loss P/L
74 41 19 14 -8.02 +4.49 +21.81

In the 1X2 market, betting against front of the market teams has returned a handsome profit since 2002. Betting at even stakes on teams at odds 10.0 or longer vs teams shorter than odds of 10.0 has seen a profit of +21.81 units from 74 matches, a return of +29.5%.

Backing the draw has likewise been profitable in these matches, returning a profit of +4.49 units.

These results are likewise reflected in the Asian handicap market.

Table 3: Performance of nations starting a World Cup at odds shorter than 10.0 since 2002 in the Asian handicap Market.

Matches Ah WON Ah LOST Ah WON P/L Ah LOST P/L
74 29.75 44.25 -16.58 +11.02

Betting on teams at odds 10.0 or longer against teams shorter than odds 10.0 has returned a profit of +11.02 units from 74 matches, a return of +14.9%.Betting on nations at odds 10.0 or longer against front of the market nations in the Asian handicap market has hit a win rate of 59.8% from the 74 matches.


Betting on Tournament Favourites

Let’s take a look at how tournament favourites have performed in both the 1X2 and Asian handicap betting markets.

Firstly, here are the tournament favourites dating back to 2002.

Table 4: World Cup favourites since 2002

Year FAVOURITE Odds
2002 Argentina 6.0
2006 Brazil 4.0
2010 Spain 5.50
2014 Brazil 4.90
2018 Germany 6.40

As we saw in previous articles, it has been profitable to bet against defending World Cup champions, betting on underdogs receiving at least +1 in the Asian handicap market and betting against top ranked FIFA nations. These results are likewise reflected in the results when betting against pre tournament favourites.

Betting against tournament favourites in the 1X2 market since 2002 has returned a huge profit of +27.98 units from just 24 units. The bulk of the damage was done betting against Germany in 2018, with opposing tournament favourites returning a profit in all but Brazil in 2014.

Table 5: Performance of World Cup favourites since 2002 in the 1X2 market

Year Nation Matches W D L W P/L D P/L L P/L
2002 Argentina 3 1 1 1 -1.29 +0.63 +0.95
2006 Brazil 5 4 0 1 +0.4 -5 +0.2
2010 Spain 7 5 1 1 +1.69 -3.6 +7.08
2014 Brazil 6 3 2 1 -1.78 +3.72 -3.1
2018 Germany 3 1 0 2 -1.54 -3 +22.85
TOTAL 24 14 4 6 -2.52 -7.25 +27.98

We see similarities in the Asian handicap market. Betting against tournament favourites has seen a profit of +3.33 from the 24 matches, with a win rate of just under 58%.

Table 6: Performance of World Cup favourites since 2002 in the Asian handicap market

Year Nation Matches Ah WON Ah LOST Ah W P/L Ah L P/L
2002 Argentina 3 0.75 2.25 -1.54 +1.34
2006 Brazil 5 3 2 +0.69 -1.12
2010 Spain 7 3 4 -1.26 +0.55
2014 Brazil 6 2.75 3.25 -0.67 +0.55
2018 Germany 3 0.5 2.5 -2 +2.01
TOTAL 24 10 14.0 -4.8 +3.33

Historical World Cup Winner Odds

Before I close this analysis, let’s take a look through the history of World Cup winner odds, from 2002 onwards. The odds referenced are taken from my own personal outright odds archive.

2002 World Cup Winner Odds

Coming off their disappointment of 1998, eventual 2002 winners Brazil entered the World Cup at odds of 11.0 to claim the trophy. Their opponents in the final Germany began the tournament even further adrift at odds of 15.0.

It was not a great tournament for nations that began as the favourites. Argentina began at odds of 6.0 and failed to make the knockout stage, while Italy at odds of 8.0 were eliminated in the Round of 16 and France at odds of 9.0 failed to win a match in the World Cup defence.

The biggest surprise of the tournament was Senegal, beginning the tournament at odds of 301.0 and reaching the quarter finals while the USA at odds of 181.0 did likewise.

Table 8: 2002 World Cup Winner odds

Tournament Nation Odds Result
2002 Argentina 6.0 Group Stage
2002 Italy 8.0 Round of 16
2002 France 9.0 Group Stage
2002 Brazil 11.0 WINNER
2002 Spain 12.0 Qtr Finals
2002 England 15.0 Qtr Finals
2002 Germany 15.0 Runner Up
2002 Portugal 18.50 Group Stage
2002 Cameroon 41.0 Group Stage
2002 Paraguay 51.0 Round of 16
2002 Croatia 61.0 Group Stage
2002 Nigeria 61.0 Group Stage
2002 Poland 61.0 Group Stage
2002 Ecuador 81.0 Group Stage
2002 Ireland 81.0 Round of 16
2002 Japan (HOST) 81.0 Round of 16
2002 Mexico 81.0 Round of 16
2002 South Africa 81.0 Group Stage
2002 South Korea (HOST) 81.0 4th Place
2002 Sweden 81.0 Round of 16
2002 Belgium 101.0 Round of 16
2002 Russia 101.0 Group Stage
2002 Turkey 121.0 3rd Place
2002 Denmark 151.0 Round of 16
2002 Uruguay 151.0 Group Stage
2002 Slovenia 181.0 Group Stage
2002 USA 181.0 Qtr Finals
2002 China 301.0 Group Stage
2002 Costa Rica 301.0 Group Stage
2002 Senegal 301.0 Qtr Finals
2002 Tunisia 301.0 Group Stage
2002 Saudi Arabia 301.0 Group Stage

2006 World Cup Winner Odds

Brazil entered the 2006 World Cup at the relatively short odds of 4.0, looking to defend their 2002 title. After winning their group, Brazil were bounced in the quarter finals by France.

Argentina, England and Germany each began at odds of 11.0 with the hosts Germany eliminated in the semi finals by Italy while Argentina and England were each eliminated in the quarter finals.

Eventual winners Italy began the tournament at a best price of 13, with runners up France starting odds of 17.5.

The biggest surprise of the 2006 World Cup was Ecuador who reached the quarter finals having begun the tournament at odds of 251.0.

Table 9: 2006 World Cup Winner odds

Tournament Nation Odds Result
2006 Brazil 4.0 Qtr Finals
2006 Argentina 11.0 Qtr Finals
2006 England 11.0 Qtr Finals
2006 Germany (HOST) 11.0 3rd
2006 Italy 13.0 WINNER
2006 France 17.50 Runner Up
2006 Netherlands 17.50 Round of 16
2006 Spain 21.0 Round of 16
2006 Portugal 31.0 4th
2006 Czech Republic 41.0 Group Stage
2006 Mexico 51.0 Round of 16
2006 Sweden 51.0 Round of 16
2006 USA 51.0 Group Stage
2006 Croatia 61.0 Group Stage
2006 Ivory Coast 61.0 Group Stage
2006 Serbia 61.0 Group Stage
2006 Ukraine 61.0 Qtr Finals
2006 Australia 81.0 Round of 16
2006 Poland 101.0 Group Stage
2006 Switzerland 101.0 Round of 16
2006 Ghana 121.0 Round of 16
2006 Japan 181.0 Group Stage
2006 Paraguay 181.0 Group Stage
2006 Ecuador 251.0 Round of 16
2006 South Korea 251.0 Group Stage
2006 Tunisia 251.0 Group Stage
2006 Angola 501.0 Group Stage
2006 Costa Rica 501.0 Group Stage
2006 Iran 501.0 Group Stage
2006 Saudi Arabia 501.0 Group Stage
2006 Togo 501.0 Group Stage
2006 Trinidad & Tobago 501.0 Group Stage

2010 World Cup Winner Odds

Spain began the tournament as favourites, at odds of 5.50 to win the 2010 World Cup in South Africa. The team they defeated in the final, Netherlands, began at odds of 12.3.

Brazil began the tournament just short of favouritism and were eliminated by the Dutch in the quarter finals, while Argentina reached the quarter finals and England suffered a 4-1 defeat to Germany in the Round of 16.

The biggest surprise of the 2010 World Cup was Uruguay who reached the semi finals starting the tournament at odds of 171.0.

Table 10: 2010 World Cup Winner odds

Tournament Nation Odds Result
2010 Spain 5.50 WINNER
2010 Brazil 6.0 Qtr Finals
2010 England 7.80 Round of 16
2010 Argentina 8.30 Qtr Finals
2010 Netherlands 12.30 Runner Up
2010 Germany 16.50 3rd
2010 Italy 16.50 Group Stage
2010 France 23.50 Group Stage
2010 Portugal 31.0 Round of 16
2010 Ivory Coast 61.0 Group Stage
2010 Serbia 61.0 Group Stage
2010 Chile 76.0 Round of 16
2010 USA 91.0 Round of 16
2010 Ghana 111.0 Qtr Finals
2010 Mexico 111.0 Round of 16
2010 Paraguay 111.0 Qtr Finals
2010 Cameroon 151.0 Group Stage
2010 Denmark 151.0 Group Stage
2010 Australia 171.0 Group Stage
2010 Nigeria 171.0 Group Stage
2010 South Africa (HOST) 171.0 Group Stage
2010 Uruguay 171.0 4th
2010 Greece 221.0 Group Stage
2010 South Korea 276.0 Round of 16
2010 Switzerland 276.0 Group Stage
2010 Slovakia 451.0 Round of 16
2010 Slovenia 551.0 Group Stage
2010 Japan 651.0 Round of 16
2010 Algeria 801.0 Group Stage
2010 Honduras 1101.0 Group Stage
2010 North Korea 2151.0 Group Stage
2010 New Zealand 2751.0 Group Stage

2014 World Cup Winner Odds

Hosts Brazil entered the 2014 World Cup as favourites at odds of 4.9, but were eliminated in ignominious fashion in the semi finals by eventual champions Germany, 7-1.

The Germans entered the tournament at odds of 7.40, while the nation they defeated in extra time of the final, Argentina entered as second favourites, at odds of 6.40.

Meanwhile defending champions Spain entered the tournament at odds of 9.30 and failed to reach the knockout stage.

The biggest surprises of the 2014 World Cup was Costa Rica who reached the quarter finals after starting the tournament at odds of 1251.0.

Table 11: 2014 World Cup Winner odds

Tournament Nation Odds Result
2014 Brazil (HOST) 4.90 4th
2014 Argentina 6.40 Runner Up
2014 Germany 7.40 WINNER
2014 Spain 9.30 Group Stage
2014 Belgium 17.0 Qtr Finals
2014 Colombia 25.0 Qtr Finals
2014 France 25.0 Qtr Finals
2014 Italy 31.0 Group Stage
2014 Netherlands 31.0 3rd
2014 Uruguay 31.0 Round of 16
2014 England 31.0 Group Stage
2014 Chile 41.0 Round of 16
2014 Portugal 41.0 Group Stage
2014 Russia 61.0 Group Stage
2014 Switzerland 91.0 Round of 16
2014 Ecuador 121.0 Group Stage
2014 Ivory Coast 121.0 Group Stage
2014 Japan 121.0 Group Stage
2014 Mexico 121.0 Round of 16
2014 Croatia 176.0 Group Stage
2014 USA 176.0 Round of 16
2014 Bosnia & Herzegovina 226.0 Group Stage
2014 Ghana 226.0 Group Stage
2014 Greece 226.0 Round of 16
2014 Nigeria 226.0 Round of 16
2014 South Korea 301.0 Group Stage
2014 Australia 601.0 Group Stage
2014 Cameroon 1201.0 Group Stage
2014 Costa Rica 1201.0 Qtr Finals
2014 Algeria 1651.0 Round of 16
2014 Honduras 2251.0 Group Stage
2014 Iran 2851.0 Group Stage

2018 World Cup Winner Odds

Defending champions Germany entered the 2018 World Cup as favourites at odds of 6.40 and failed to reach the knockout stage.

Eventual champions France began the tournament as third favourites at odds of 7.8, behind Brazil at odds of 7.0. Spain and Argentina filled out the top five in the market, with both nations eliminated in the Round of 16.

The biggest surprises at the 2018 World Cup were Sweden who reached the quarter finals after starting the tournament at odds of 101.0.

Table 12: 2018 World Cup Winner odds

Tournament Nation Odds Result
2018 Germany 6.40 Group Stage
2018 Brazil 7.0 Qtr Finals
2018 France 7.80 WINNER
2018 Spain 9.30 Round of 16
2018 Argentina 10.80 Round of 16
2018 Belgium 15.20 3rd
2018 England 24.50 4th
2018 Portugal 24.50 Round of 16
2018 Colombia 31.0 Round of 16
2018 Uruguay 31.0 Qtr Finals
2018 Croatia 36.0 Runner Up
2018 Russia (HOST) 36.0 Qtr Finals
2018 Poland 51.0 Group Stage
2018 Mexico 71.0 Round of 16
2018 Denmark 101.0 Round of 16
2018 Sweden 101.0 Qtr Finals
2018 Switzerland 101.0 Round of 16
2018 Egypt 176.0 Group Stage
2018 Japan 176.0 Round of 16
2018 Senegal 176.0 Group Stage
2018 Serbia 176.0 Group Stage
2018 Iceland 231.0 Group Stage
2018 Nigeria 231.0 Group Stage
2018 Peru 231.0 Group Stage
2018 Australia 301.0 Group Stage
2018 Costa Rica 301.0 Group Stage
2018 Iran 301.0 Group Stage
2018 Morocco 301.0 Group Stage
2018 South Korea 601.0 Group Stage
2018 Tunisia 601.0 Group Stage
2018 Panama 1201.0 Group Stage
2018 Saudi Arabia 1201.0 Group Stage

2022 World Cup Winner Odds

Who will be the surprises of the 2022 World Cup? Will the favourites dominate as they did in 2018? Below are the current odds for the 2022 World Cup as at 27th October 2022.

If you’re keen to enter the World Cup outright winner market, take a look at who our team of expert football writers are backing.

Table 13: 2022 World Cup Winner odds as at 27th October 2022.

Tournament Nation Odds
2022 Brazil 6.0
2022 France 7.50
2022 England 9.0
2022 Argentina 9.0
2022 Spain 9.50
2022 Germany 11.0
2022 Portugal 17.0
2022 Netherlands 17.0
2022 Belgium 18.0
2022 Denmark 41.0
2022 Uruguay 61.0
2022 Croatia 67.0
2022 Senegal 101.0
2022 Switzerland 126.0
2022 Serbia 151.0
2022 Mexico 226.0
2022 Poland 226.0
2022 USA 226.0
2022 Ecuador 301.0
2022 Wales 301.0
2022 Cameroon 301.0
2022 Ghana 301.0
2022 Morocco 301.0
2022 Japan 301.0
2022 South Korea 401.0
2022 Canada 501.0
2022 Australia 501.0
2022 Qatar 501.0
2022 Tunisia 501.0
2022 Saudi Arabia 751.0
2022 Iran 801.0
2022 Costa Rica 1001.0

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